The book

The Global PR Revolution is the fourth book published by Maxim Behar, following the success of Secondary Instinct, 111 Rules on Facebook and Generation F. The new book gathers the opinions of 100 of the world’s top public relations experts from 65 countries and 6 continents.

In The Global PR Revolution, Maxim Behar examines the innovative techniques in the public relations business, focusing on the impact of the Social mediafake news and the importance of the transparency, and makes predictions about the future of this intuitive, ever-changing industry.

Extracting the best of the experts’ experience, the book promises its readers a clearer view of the modern PR reality, which is a prerequisite for successful business solutions.

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